Raise Landscaping, a newly formed Florida-based commercial landscaping platform, has officially debuted as a platform company bringing together six established South Florida landscaping brands under a single organization. The launch consolidates a section of the fragmented South Florida commercial landscaping market and establishes Raise as a leading regional provider spanning Miami-Dade, Broward, Palm Beach, and the Florida Keys.
Founded in 2024 and headquartered in Hialeah, Florida, Raise Landscaping was formed by a group of seasoned entrepreneurs with deep roots in the Florida landscaping industry. Operating as part of Raiz Holding Company, LLC, the platform was built on the premise of partnering with Florida-based commercial landscaping companies while preserving each business's unique culture, local relationships, and operating identity. Rather than consolidating acquired companies into a single brand, Raise retains each business as a local division, keeping the same crews, trucks, and client relationships intact while supporting them with shared resources, standards, and scale.
With this launch, Raise is unifying six respected regional brands under one organization:
Raise is positioning itself as a differentiated platform in the South Florida market by combining the depth of local brand equity with the scale and resources of a regional organization. The company's model preserves what has made each partner business successful, decades of local reputation, loyal client relationships, and crews with intimate knowledge of the properties they serve. It also provides shared infrastructure that allows the divisions to deliver expanded services, faster storm response, and consistent standards of care across the region.
The platform is led by a leadership team of Florida landscaping industry veterans. Martin Katz leads Raise Landscaping Group, supported by Chief Operating Officer Charlie Visozo and Julian Zinser. At the division level, Helinel Montenegro and Mike Hernandez serve as Co-Presidents of Mystic Gardens, while Steve Mazzarella leads Everglades Environmental Care and Pro Tree Care. The team's combined experience as Florida-based entrepreneurs and operators informs the platform's approach to partnering with founder-led businesses and preserving their local identities.
The debut of Raise Landscaping reflects a broader trend of consolidation across the U.S. commercial landscaping industry, where private equity-backed platforms have been actively acquiring regional operators to build multi-brand portfolios. Raise currently focuses exclusively on Florida and emphasizing cultural preservation, local brand continuity, and operator-led leadership rather than full integration into a single brand.
With crews on the ground from Palm Beach to the Keys, Raise is positioned as a one-stop commercial landscaping partner for property owners, HOAs, hospitality groups, universities, and public agencies seeking the service continuity of a local provider combined with the scale of a regional company. The platform continues to seek additional Florida-based commercial landscaping partners that share its emphasis on quality, culture, and client service.
The debut of Raise Landscaping underscores the growing momentum of operator-led consolidation in the Florida commercial landscaping market and establishes the platform as a leading regional provider committed to preserving the local expertise and customer relationships that define its partner divisions
